People are the core of Awesomic's business.
The Y-Combinator S2021 startup matches top-notch freelance designers with global companies in need of one. And premium contractors need premium onboarding.
Helen Horilenko runs onboarding and training at Awesomic.
We asked her
Since Awesomic's whole business model bases on easy access to pro designers and a smooth service, introducing new freelancers shallowly was not an option. At the same time, it's a global service with people working remotely from all parts of the earth.
But doing onboarding well requires time and care - resources that are scarce once the company hired multiple contractors at once.
Doing things manually? Not an option:
"Manual onboarding is super outdated. As a remote-first company, imagining how to onboard people manually is super difficult.
[...] It's not the solution we are looking for nowadays in the 21st century."
"I would probably be like a TV for the newbies because I will need to speak to them every day, teach and show them everything manually."
"So, thank god, we (now) don't have to do it manually. Really."
"Our onboarding needs to be short, well structured.
It needs to be interactive so people are not like sleeping after the first journey.
So we try to engage them as much as we can to provide them with information - and at the same time receive feedback on how we are doing and what we can improve."
Awesomic directly hires the designers.
Signing their contract via Pandadoc automatically triggers their invite to Zavvy - along with the right onboarding journeys for them.
All without a single click needed from Helen.
At Awesomic, rich training content is structured into
Here's a look into the general workflow.
Being a design company, look and feel matters greatly. Hence, all journeys contain original images in their unique look and feel.
New designers receive engaging material on topics like
Onboarding buddies are a key element to making new hire experiences more human and effective.
Luckily, Zavvy has a practical template for that.
So, how does it work?
"You can assign journeys and go through the content yourself.
But it's still important to have a peer - not the manager - who will be taking care of all your questions. [...] Like a friend in the company who can help you with some tips how to be successful in your job."
Onboarding is the single most essential step towards reaching new hire productivity.
At Awesomic, thorough but to-the-point new hire training is firmly embedded into every newbie's experience.
The result? A 95.5% completion rate.
This leads to
New hires especially like that it's...
And it even helps attract new designers - the buddy program is a key argument on Awesomic's talent page.
"You just forget about the automation.
You know that it works its own way, the way that you set up, and you don't need to manually go and change the settings every time."
As the designer onboarding worked so well, the company's core team members from all other departments now also have their own programs.
Next on the list:
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